Ultimate guides: custom your t-shirt


Do you have the idea of ​​a killer T-shirt and suspect that others will have the same idea? Are you looking for other alternative ways to promote your business or earn extra income by making money? Do you want to commemorate special events, such as family gatherings or bachelor parties?

For whatever reason, the basic principles of T-shirt design remain the same. What matters is what you do with them.

In this “The Ultimate Guide to T-Shirt Design”, we will go through every step of the custom process, from ideation to mass production of shirts. No matter how much (or little) you have experience, these custom t-shirt design tips will provide you with all the knowledge you need to know.

How to design a T-shirt in 7 steps

1. Figure out why a shirt is needed

No matter what your reason for designing a T-shirt, it always involves some brands. If you use T-shirts for promotional purposes, branding is your main goal. Even if it is strictly fashion, you still need to weave a consistent brand theme in all products. For personal use (for example, commemorative events), you need to ensure that the T-shirt design is clearly communicated.

If not, please make a list of the key themes, styles and personality traits that you want your brand and shirt to convey. Is your brand fun or serious? Avant-garde or conservative? Luxury or affordable? The concentrated T-shirt customized can answer all these questions at a glance.

custom tshirt

Take a quick look at the example above. What does it tell you about Brewmasters? For beginners, they don’t care too much about themselves, while wooden musical instruments suggest a more traditional brewing style, suggesting a classic taste. A lot of information can be obtained from cartoons.

In order to get the most effective design, stay away from your personal preferences and rely more on real, quantifiable data. Who are your target customers/customers? What brand characteristics do they want to do business with?

Here are four goals that can help you understand why you need a shirt and what you want to do to help guide your T-shirt custom process.

Promotional gifts
You can give away T-shirts for free to keep your brand in the minds of potential customers.

This may be left over from conferences, conferences, other promotional activities or even business meetings.

custom women's clothes

Internal use
Employees get shirts for unity, appreciation and even company uniforms.

The goal is similar to promotional gifts because there is a strong need for branding​​.

Your T-shirt is the product you plan to sell, so be sure to consider style, marketability and business strategy.

You need to know where the shirt is on the market, so consider conducting a survey to discover customer tastes. Your personal taste is a good start, but when it comes to selling to the masses, quantifiable data always trumps guesswork.

Event souvenirs
Special events require special souvenirs, and T-shirts are always a good choice.

These have many of the same goals as shirts for internal company use (unity, appreciation), but for casual audiences, there are fewer restrictions.

No matter what is used, most T-shirts are promoted in some way. Even if you design a T-shirt as a product, add your brand logo so that observers can know who wants to make this T-shirt. It should have a strong or even dominant presence on the shirt.

Apply the same design quality and techniques as billboard advertising. Whenever people wear a T-shirt in public, the T-shirt will not only expose the clothes, especially when the owner likes it and often wears it, the T-shirt will also give people exposure.

Once the goals are determined, all aspects of T-shirt custom can be prioritized. For example, for T-shirts, fashion may be the top priority, but for employee gifts, fashion is not the top priority. You want to customize the design in the way that best suits your needs.

2. Define budget and quantity

You are eager to make an actual T-shirt design. We got it. But let’s tackle some details first so that you can better focus your design: namely budget and quantity. How much you can spend and how many T-shirts you need will affect your design.

For example, budget and quantity will help you determine how many colors you can use. Depending on your printing method, other colors may cost more. If the budget is tight, a good way to save color is to save color.

The number of shirts you need will also affect your printing method. Some methods are very suitable for batch printing. Others cost more per shirt, and smaller orders are better.

Before you start thinking about customized or printing, plan your budget and quantity accordingly.

3. Know your printing options

There are many factors to consider when looking for the most suitable T-shirt printing method for you. Cost, appearance, production time, and materials are all very important. The more you learn about each method, the easier it will be to determine which method is best for you.

screen printing
This is the gold standard for T-shirt printing. Your printer produces the original screen you customized (one for each color), so you can print in batches.

Advantages: reliable printing standards. Moderate price and high quality. Ideal for large orders over 20

Disadvantages: Every new color or customzable version requires a new screen (this will increase the cost). Colorful designs eventually become expensive.

Vinyl graphics
Another method of heat transfer is to use more durable vinyl for vinyl printing instead of just ink.

Advantages: extremely durable and high quality. Ideal when you want your design to stand out (literally).

Disadvantages: other colors are more expensive, so complex designs can become expensive. Not suitable for large orders.

Direct garment (or print on demand)
DTG printing is a relatively new option, it takes advantage of the freedom of inkjet printing, but it can be printed directly on the fabric.

Advantages: highly customizable design with maximum details and multiple color options.

Disadvantages: used for small batches or single samples. The more content is printed, the less feasible it is. It does not work well on dark clothing.

4. Brainstorm your design concepts

Here comes something interesting… Now you start to figure out what’s actually on the T-shirt! Make sure you don’t skip to this step first. The more time and energy you prepare for this, the better the effect.

Your design may evolve in a million different directions. When brainstorming, here are some tips to help you focus on being creative.

T-shirt type
All of this is about T-shirts, it is easy to forget that there are many different types of T-shirts. Just to name a few…

Before deciding on the appropriate type of T-shirt, consider your audience and expected goals. The crop tops that show up may not be the best promotion opportunity for a law firm.

When you start sketching your T-shirt design ideas, make sure to convert it to actual size. Use an 18-inch x 18-inch canvas to design, and then actually put your design on the shirt. This doesn’t mean you have to fill the entire space (for example, if you want to minimize it with a small logo), but a realistic canvas can help you adjust the proportions correctly.

After the design is complete, please consider the appearance on shirts of different sizes. If you choose a screen printing process, different sizes may require different screens, which means additional costs.

Style and image
At this stage, you must rely on your creativity and artistic instinct to convey the message you want to say. Don’t forget these issues we talked about earlier:

What is your brand?
Who is your market?
Why design a shirt in the first place?
Combining all of these, you can start designing the T-shirt that suits you best.

For example, take a look at Sharecustom T-shirt design. This is a children’s product brand, so its cute cartoon style attracts its market.